To be an influencer in South Africa can be a difficult feat. Influencers have the power to create awareness, share stories and tips, impact one’s life from business, fashion, travel, and personal growth, as well as collaborating with incredible brands and charities. Influencers have the power to change people’s lives and to educate viewers or even change one’s perception.

We need South African influencers to bring our different communities together and create awareness of many factors happening in South Africa such as social aspects, fashion, agriculture, events etc. Being an influencer can open many doors if you keep being consistent, stay true to yourself and produce relatable and helpful content to one’s viewer’s and always be true to one’s lens and to others screens.

“The goal of an influencer is to make an income while making an impact” – Puntoma Publishing

 

Let’s take a look at Nadia Jaftha who is a prime leading example of making it big in South Africa through influencing and all the opportunities that come with it.

 

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A post shared by Nadia Jaftha (@nadiajaftha)

Nadia Jaftha who started in 2019 and recently sparked success during 2021. Jafta was born November 14th, 1992, in Cape Town South Africa. Nadia went on to complete her bachelor’s degree in film, media and writing at the University of Cape Town and then decided to take a gap year and that’s when her life took a changed. Miss Jaftha started posting fun YouTube and Instagram videos about her daily life and fashion blogging and it kept on blowing up due to her relatable and funny content as a South African female.

READ: Local fashion retailer Tshepo Jeans is crowed Top Youth-Owned Brand 

After becoming a social media star many other opportunities came with it, Nadia is the owner of the site Birdline blog where she posts content relating to fashion, travel, beauty, and lifestyle. Jaftha is also the head director of the fashion label Strada Chic and is the co-owner of a swimsuit brand called Dusti Swimwear.

 

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A post shared by Dusti. (@dusti.swimwear)

Nadia may be popping up on our phone screens a lot but there’s one screen you might not have thought she has popped up on, yes, our TV screens! Nadia made her debut in 2019 on a local comedy movie called “who’s My Daddy”. Jaftha not only acts but is a singer and just produced a song called Paradise that you can find on YouTube. The South African  has worked with brands and campaigns such as #CWSquad’ campaign, Adidas, launched her own shoe line with Slay Shoes, Pantene, Ocean Basket, Safely Home WCG and many more.

(Pictured): Nadia Jafta’s LUNAR Rose Gold Diamante Flat Sliders

Nadia Jaftha is leading example of how one can make a successful career out of influencing and having the network and power to reach many South Africans and future influencers.